Lewis Road Creamery | Ice Cream + Butter
Select Management has worked with Lewis Road Creamery to promote both their butter and ice cream ranges across multiple supermarket campaigns nationwide in NZ. Lewis Road is known for being a premium brand in the dairy department so it should come as no surprise that they have won multiple awards over many years.
While Lewis Road is well known for their milk and butter products, Select Management was brought on to facilitate a supermarket campaign to create brand awareness around their ice cream range, especially the new limited edition gingerbread flavour just in time for Christmas. This campaign was INCREDIBLY successful with sales soaring through the roof.
The success of this first campaign has led to Select Management managing two more campaigns for their butter and ice cream again (this time celebrating the new Cookies and Cream flavour). We look forward to nurturing this relationship and doing many more campaigns together in future.